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Bookmaker Review: William Hill

William Hill are the cornerstone of the UK’s sports betting industry and their online golf betting offering is getting stronger, so much so that we think William Hill are a “must have” addition to any golf punter’s account portfolio. Here’s our William Hill golf betting review.

✅ Bet £/€10 Get £/€30 in free bets for new customers using code R30 and this qualifying link
✅ For further details read our William Hill promo code page
✅ One of the earliest bookmakers to publish odds most weeks on the PGA Tour and DP World Tour
✅ Offered 10 places each-way 1/5 odds at the 2023 US Open

William Hill New Customer Offer: 18+. Play Safe. From 00:01 on 17.10.2022. 3x £10 free bets. Free bets expire after 30 days. New customers signing up through mobile or tablet device only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #Ad

Currently there is a requirement to enter a promo code when registering for a new account. For further details read our William Hill promo code page.

For William Hill Gaming bonuses such as Casino, Slots, Bingo and Poker read this excellent summary:

Our Recommendation on William Hill

William Hill were once in the doldrums when it came to golf betting value, with a pretty disinterested approach. That has all changed now though, with a host of additional each-way places every week and guaranteed best odds on the big tournaments. For the Major Championships William Hill consistently offer 9 places each-way at 1/5 odds the place – that goes back to the 2021 Masters Tournament. Plus, in 2019, William Hill took the bold step of offering 10 places each-way at 1/5 odds for the very first time in their history at the Open Championship.

At Golf Betting System, the Number 1 Independent resource for golf betting, we monitor the number of each-way places provided by the leading online bookmakers in the UK and Ireland, every single week. William Hill ranked Number 5 in 2021 on the PGA Tour – you can view the latest golf each-way terms tracker here.

Such a high ranking in our analysis highlights that William Hill take the week to week action on the PGA Tour very seriously. You get 8 places each-way on full-field PGA Tour, which is fantastic, week-on-week value.

William Hill offer golf fans weekly podcasts and they’re well worth checking out at the Major Championships where they traditionally offer market-beating odds for periods of time in the build-up to first round.

A large number of Golf Betting System readers use William Hill as part of their bookmaker portfolio – here’s what some of them had to say about William Hill with a specific slant on their golf betting odds, promotions and overall offering. For more bookmaker reviews click here.

If you stopped someone in the street, or were watching Family Fortunes, and the question was ‘name a bookmaker’, the chances are a large chunk would say William Hill, Hills or Hillies. It’s the High Street betting chain many of us grew up using before the days of the internet. They are now very much in the midst of the internet betting generation and their website is easy to use. Their golf odds don’t always set the world alight, although at the time of writing this they have Paul Casey at 100-1 for the 2015 Open – he is half that elsewhere. Hills also have great free bet competitions with big prizes on offer. William Hill golf betting review by KB. Rating: 5/5

On the whole I find William Hill’s golf markets to be quite poor compared to its competitors. It’s not very often I use them, not because I’ve had a problems with them before but because they are rarely top price on the players that I want to back. On the odd occasion they go big on certain players on the Asian Tour, but for me its all too rare. William Hill golf betting review by TB. Rating: 2/5

Overall Rating 3.5/5 (2 reviews)

About William Hill

William Hill Golf Betting Coverage

For more details of the William Hill new customer offer read our William Hill sign up offer page.

William Hill offer a well-rounded, multi-dimensional golf betting product, with plenty of additional each-way places, strong odds and early Monday markets. You’ll find that their weekly PGA and DP World Tour markets are established on a Monday and the depth of the main Tour markets on offer are pretty strong with the main Top 5 and Top 10 place markets available with First Round Leader. Unlike other online bookmakers, William Hill also price up Overall Tournament Winner markets for the second tier Tours across Asian, OneAsia, Australasia, Japan Golf, Korean, South American and Sunshine Tours. In the United States the LPGA, Champions Tour and Korn Ferry Tour events are always priced up as well. It’s worth noting that William Hill can often be the place to get excellent prices on the Far East Tours.

With a maximum golf payout of £500,000 on Majors and £250,000 on PGA and DP World Tour events, William Hill is an excellent place to bet for serious golf punters who like a heavy stake, or for the masses of weekly punters who play the win/each-way ‘transatlantic double’. There are also another couple of profit boosting angles which make an active William Hill account essential for golf betting.

Of late, William Hill have really stepped up their efforts to be first to market for golf, challenging bet365. So on Mondays the golf odds compilers in William Hill’s Leeds office are now getting their tournament odds out as soon as possible. So expect DP World Tour and PGA Tour markets out on Monday morning and lunchtime respectively. This in itself has increased the number of punters using William Hill to place their bets with as they are now giving ‘early birds’ the chance to grab the very best odds on their selections.

And their each-way additional place terms have also improved significantly placing them close to the top of the value offered chart. Indeed 9 places each-way at 1/5 odds have been their Major Championship terms since the 2021 Masters – read more below.

Typical markets include Outright Betting, Top 5, Top 10, Top 20, 1st Round Leader, 1st Round Mythical 3 Balls, 2/3 Balls, Mythical 2 Balls, Match Betting, Tournament Threesomes, Tournament Group Betting, Top American/European/Australian/Asian/GB/Spaniard etc, Margin of Victory, Make the Cut, Miss the Cut, Par 3 Winner, Par 4 Winner, Par 5 Winner and Play Off to Decide the Winner?

William Hill Maximum Golf Payout

£500,000 on Majors, £250,000 on PGA Tour and DP World Tour. For further details read this comprehensive guide: William Hill Maximum Payout.

William Hill In-Play Golf Betting

William Hill facilitate In-Play betting across the Majors, WGCs and PGA/DP World Tour events. Naturally you can bet on the Overall Market as is standard, but William Hill often keep their each-way terms at 6 places each-way (1/5 odds) until the start of the second day’s play. They also have a novel new play where you can bet live on each hole’s play across the televised feature groups.

William Hill Golf Betting Odds

As you might expect, we keep as close as we can to player odds here at Golf Betting System. William Hill were traditionally poor in this department, but of late have become one of the best in the business. If you are a regular PGA Tour and DP World Tour punter, William Hill offer some superb value, week-in, week-out.

William Hill Extended Each-Way Places

Another area where William Hill have seriously stepped up to the mark. From a Major Championship perspective, 9 places each-way at 1/5 odds have been their terms since the 2021 Masters (for further details read our William Hill 9 places each way page). Plus for regular golf punters William Hill also provide week in, week out profit opportunities. They offer 8 places each-way on the PGA Tour and a mix of 6 or 7 places each-way at 1/5 odds on the DP World Tour.

If you’re a regular golf punter or a relative newbie to the sport, our on-going additional each-way place research covering all Major Championship, PGA Tour and DP World Tour strokeplay tournaments going back to 2018 is well worth a read here.

Below you’ll find detailed William Hill Major Championship each-way terms offered since 2012:

  • The Masters: 5 EW – 2012, 2013, 2014, 2015, 2016, 2019; 7 EW – 2018; 8 EW – 2017, 2023; 9 EW – 2020, 2021, 2022.
  • PGA Championship: 5 EW – 2012; 6 EW – 2013, 2014, 2015; 7 EW – 2016, 2017, 2018, 2019, 2023; 9 EW – 2020, 2021, 2022.
  • US Open: 5 EW – 2012, 2017; 6 EW – 2013, 2014, 2015, 2016; 7 EW – 2018, 2019; 9 EW – 2020, 2021, 2022. 10 EW – 2023
  • Open Championship: 6 EW – 2012, 2015; 7 EW – 2013, 2014, 2016, 2017, 2018; 8EW – 2023; 9 EW – 2021, 2022; 10 EW – 2019.

William Hill Sports Promotions

  • William Hill cater for a very traditional market so their headline sports promotions focus solely on Football, Horse Racing and Greyhounds. Whereas their biggest rivals Ladbrokes offer virtually no ongoing value promotions, William Hill have run these promos continually for a number of years giving their customers a stable playing field on which to bet on:
  • Bet Boosts: Available across Horse Racing and on Football ACCAs. And they are easy to access via your Bet Slip. When you make a Qualifying Selection and press the Boost button, your Bet Slip will be populated with the stake, odds and potential return with the Bet Boost applied. You will be asked to confirm that you wish to place a bet with the Bet Boost – Racing applied. Job done.
  • Biggest Ever Bet Boost: Create an ACCA with 3+ selections and William Hill are giving away their Biggest Ever Bet Boost, available to use on any sport, excluding Horse Racing or Greyhounds, up to £20 (£20 Each-Way, £40 In-Total).
  • High 5: William Hill’s flagship Horse Racing promotion now for a number of years. High 5 gives you the chance to get a 15% Free Bet bonus. Available online only on selected UK & Irish National Hunt races, if the horse you back wins by 5 or more lengths, you’ll get a 15% William Hill free bet bonus on top of your winnings, up to £100.
  • Money Back 2nd and 3rd to the SP Favourite as a Free Bet: On selected daily races or full meeting. Place a bet on the advertised selected race and if your horse finishes 2nd or 3rd to the SP Favourite William Hill will refund your stake as a Free Bet up to £25 per race (min. stakes of £1 or currency equivalent).
  • Best Odds Guaranteed on Horse Racing and Greyhounds: Guaranteed best odds on horse racing is now industry standard, but it’s certainly not on greyhounds. William Hill offer fantastic greyhound coverage and the best odds guaranteed proposition makes them unbeatable on price.

William Hill Customer Experience

• Maximum Payouts. Football: £2,000,000 – English Premier League, Scottish Premier League, English Championship, Leagues 1 & 2, the National League, Scottish 1,2,3, English and Scottish cup matches, World Cup & European Championship Internationals (friendly matches & other internationals are incorporated under Other Football), Champions League, Europa League, Bundesliga, La Liga Primera, French Ligue1 and Serie A; £100,000 – all other football excluding Australian; £50,000 – Australian; British and Irish Horse Racing: £1,000,000 covered by full service including ante-post; £250,000 – South Africa; £100,000 – any other country and non full service covered races; Golf: £500,000 (Majors), £250,000 (PGA/Euro Tour); £100,000 all other golf markets; Greyhound Racing: £1,000,000 – BAGS and BEGS meetings, £500,000 – Non BAGS and BEGS covered by full service; £100,000 – Live Sky Sports or terrestrial TV meetings; £25,000 – Non BAGS and BEGS at Crayford, Hove, Romford, or Wimbledon; Tennis: £100,000; Rugby Union: £500,000; Rugby League: £100,000; Cricket: £100,000; American Sports: £25,000; Motor Racing: £100,000; Snooker: £100,000; Darts: £100,000.
• Currencies Accepted. William Hill accept payments from 1 of 11 currencies. William Hill offer a single wallet spanning their full range of products including Sportsbook, Gaming, Poker and Bingo products. The following currencies are accepted Australian Dollar, Canadian Dollar, Danish Krone, Euro, Hong Kong Dollar, Japanese Yen, Singaporean Dollar, Swedish Krona, Swiss Franc, Sterling and US Dollar.
• Deposit methods. Visa Debit, Maestro, Delta, Maestro, Diners, Club, ClickandBuy, PayPal, Neteller, paysafecard, Ukash, Skrill (Moneybookers), InstaDebit, ClickandBuy, EntroPay, WebMoney, Western Union, Cheque and Bank Transfer.
• Withdrawal methods. Visa Debit, Maestro, Delta, Maestro, ClickandBuy, PayPal, Neteller, Skrill (Moneybookers), InstaDebit, ClickandBuy, EntroPay, Cheque and Bank Transfer.
• Sports Market Coverage. American Football, Aussie Rules, Bandy, Baseball, Basketball, Boxing, Cricket, Cycling, Darts, GAA, Formula 1, Football, Golf, Greyhound Racing, Handball, Horse Racing, Ice Hockey, Rugby League, Rugby Union, Snooker, Tennis, UFC, Volleyball and Winter Sports.
• Customer Support. William Hill offer 24 hour, 7 days a week customer support. That’s coverage that you won’t receive from lots of online bookmakers. UK Freephone and International Support is offered by telephone, e-mail and live chat. Uniquely different products have dedicated phone teams which is excellent.

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William Hill golf betting review 2024. Offers and promotions updated 06.12.23 but naturally subject to change.

william hill golf betting review